Crossville® Debuts Spa‑Inspired, Biophilic Exhibit at Coverings 2026
March 30, 2026
Crossville, TN, March 3, 2026 – Crossville®, a brand of AHF Products, invites Coverings 2026 attendees to experience a new kind of design environment, one that blends innovation, biophilic principles, and the restorative calm of a high‑end spa. In honor of the brand’s 40th anniversary, Crossville designers have transformed its trade show booth into a sensory retreat that showcases how porcelain can shape spaces of well‑being, indoors and out.
“We wanted to create a space where people could slow down and truly feel the materials,” said Catherine DelVecchio, Vice President-Marketing. “Biophilic influence emerges through organic surfaces and calming hues that evoke natural materials while maintaining the durability and performance of porcelain.”
Visitors will step into an environment defined by textures, natural palettes, and refined visuals. Indoor–outdoor vignettes demonstrate how porcelain tiles can extend from interiors to patios and pool decks, supporting the growing trend toward fluid, connected environments.
Performance‑driven detailing comes through in finish options designed for demanding interior and exterior spaces, underscoring Crossville’s focus on both beauty and function. The FeatherSoft™ surface—featured in collections such as Sociale™, Reunited™, and others—creates a soft, pleasant feel underfoot. Even with this gentle touch, the porcelain remains fully dense and exceptionally durable. These tiles also maintain a high wet DCOF, meaning the soft finish does not compromise traction or safety on wet floors. (Wet DCOF measures how slippery a ceramic surface becomes when walked on while wet.)
For outdoor use, the exterior finish in these collections is engineered for performance on patios, pool decks, and other high‑traffic exterior areas where durability and slip resistance are essential.
Crossville, TN, March 3, 2026 – Crossville®, a brand of AHF Products, invites Coverings 2026 attendees to experience a new kind of design environment, one that blends innovation, biophilic principles, and the restorative calm of a high‑end spa. In honor of the brand’s 40th anniversary, Crossville designers have transformed its trade show booth into a sensory retreat that showcases how porcelain can shape spaces of well‑being, indoors and out.
“We wanted to create a space where people could slow down and truly feel the materials,” said Catherine DelVecchio, Vice President-Marketing. “Biophilic influence emerges through organic surfaces and calming hues that evoke natural materials while maintaining the durability and performance of porcelain.”
Visitors will step into an environment defined by textures, natural palettes, and refined visuals. Indoor–outdoor vignettes demonstrate how porcelain tiles can extend from interiors to patios and pool decks, supporting the growing trend toward fluid, connected environments.
Performance‑driven detailing comes through in finish options designed for demanding interior and exterior spaces, underscoring Crossville’s focus on both beauty and function. The FeatherSoft™ surface—featured in collections such as Sociale™, Reunited™, and others—creates a soft, pleasant feel underfoot. Even with this gentle touch, the porcelain remains fully dense and exceptionally durable. These tiles also maintain a high wet DCOF, meaning the soft finish does not compromise traction or safety on wet floors. (Wet DCOF measures how slippery a ceramic
- Slate Collection in twO (2mm Porcelain Panels): A thin‑format porcelain panel that merges minimalist, Scandinavian‑Japanese design cues with advanced sustainability. Ideal for expansive vertical applications in serene, wellness‑focused spaces.
- Portland Cliff™ Porcelain Tile: Inspired by the iconic stone of England’s Isle of Portland, this collection brings soft, organic character to indoor and outdoor living. Visual Touch Technology™ delivers a realistically authentic stone‑like tactile experience that also extends outside for pools, patios, and exterior retreats.
- Reunited™ Porcelain Tile: Reunited™ offers a soft, welcoming aesthetic in a palette of calming neutrals with a warm, tactile feel. Its FeatherSoft™ matte finish provides a smooth, durable surface, and one core color extends to an exterior-rated texture for seamless indoor–outdoor use. Coordinated field tiles, two mosaics, and full trim support cohesive design across residential and commercial spaces. Reunited™ carries its name well—familiar, refreshed, and ready for modern environments.
Established in 1986 as America’s first large-format porcelain tile brand, Crossville is a leading American brand of beautiful, sustainable porcelain materials that advance the frontiers of tile design and performance. From producing the nation’s first large-format porcelain tiles to developing cutting-edge performance innovations in surfacing solutions, the Crossville brand continues to be at the forefront of innovation in the tile industry. For more information visit www.crossville.com.
About AHF Products
AHF Products is a leading hard surface flooring manufacturer in the USA with a family of trusted brands serving the residential and commercial hardwood, porcelain, and vinyl flooring markets. With decades of experience in award-winning flooring design, product development, manufacturing, and service, we create quality flooring to last for generations through inspiring designs, innovation, and a deep commitment to outstanding customer service. Our residential flooring brands include Bruce®, Armstrong Flooring™, Hartco®, Robbins®, Crossville®, LM Flooring®, Capella®, HomerWood®, Hearthwood®, Raintree®, Autograph®, Emily Morrow Home® and tmbr®. Our commercial brands include AHF Contract™, Armstrong Flooring™, Crossville®, and Parterre®. Headquartered in Mountville, Pennsylvania, with manufacturing operations across the United States and in Cambodia, AHF Products employs over 3,000 dedicated team members. www.AHFProducts.com. .
All trademarks are owned by AHF, LLC, or its subsidiaries or affiliates.
Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet