AHF Products Launches Armstrong Flooring® TimberTones® Densified Hardwood: Real Wood Built for Real-World Performance
June 9, 2025
Designed for commercial applications, AHF’s patented technology uses heat and pressure – no chemicals – to close the open cells in hardwood and densifies the wood creating a revolutionary hardwood floor that’s 100% real hardwood and is 6X more dent and 4X more scratch resistant
Mountville, Pa., June 9, 2025 – AHF Products announces the launch of Armstrong Flooring® TimberTones®
Densified Hardwood, a revolutionary flooring innovation engineered to meet the demanding needs of modern
commercial environments. Made from 100% real hardwood and manufactured domestically in Somerset,
Kentucky, TimberTones offers a groundbreaking solution for designers seeking the perfect union of natural
beauty, extreme durability, and environmental responsibility.
Utilizing a patented heat-and-pressure process—free of acrylic fillers and chemicals—TimberTones densifies
only the veneer layer by closing the wood’s open cells. This technology significantly enhances performance
while maintaining the authenticity of natural hardwood. The result is a floor that is six times more dent-resistant
and four times more scratch-resistant than traditional wood flooring. Even soft species like pine and walnut are
transformed into viable commercial-grade surfaces. Densified hickory, for instance, reaches an impressive 3500
on the Janka Hardness Scale, compared to its natural 1820.
Designed for high-traffic environments such as retail spaces, restaurants, hotels, higher education facilities,
corporate offices, and multi-family buildings, TimberTones excels where wear resistance, waterproofing, and
ease of maintenance are critical. It offers 8-hour top-down waterproof protection and built-in antimicrobial
surface technology, contributing to cleaner, healthier interiors with minimal upkeep. TimberTones also supports
biophilic design, reinforcing the connection between built environments and the natural world. Since it is
authentic wood, it naturally fosters a sense of well-being
“With TimberTones, we’ve redefined what’s possible with natural wood flooring in commercial spaces,” said
Milton Goodwin, Senior Vice President-Product Management-Hardwood. “Designers no longer must choose
between beauty and performance—they can have both, in a real wood product that’s built to last.
TimberTones is a FloorScore®-certified, CARB TSCA Title VI-compliant product and contributes to LEED and
other sustainability-focused building standards. AHF Products furthers its environmental commitment by
sourcing some lumber from its own sawmills.
Producing TimberTones flooring domestically reduces environmental impact, supports U.S. manufacturing, and
reflects AHF Products’ ongoing investment in American production and supply chain responsiveness. Domestic
manufacturing also shortens lead times, enhances flexibility, and reinforces the company’s commitment to
delivering products that combine aesthetic appeal with functional integrity. Backed by a 10-year commercial
limited warranty, Armstrong Flooring TimberTones Densified Hardwood sets a new standard in commercial
flooring—offering performance without compromise.
The Densified Wood Advantage:
▪ 100% real hardwood
▪ Improved Scratch and Dent resistance
▪ 6X more Dent Resistant than Typical Hardwood
▪ 4X more Scratch Resistant than Typical Hardwood
▪ 8-hour top-down waterproof protection
▪ Antimicrobial Protection
▪ Manufactured in Somerset, Kentucky
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About AHF Products
AHF Products is a leading hard surface flooring manufacturer in the USA with a family of trusted brands serving the residential and commercial hardwood, tile, and vinyl flooring markets.
With decades of experience in award-winning flooring design, product development, manufacturing, and service, we create quality flooring to last for generations through inspiring designs, innovation, and a deep commitment to outstanding customer service. Our residential flooring brands include Bruce®, Armstrong Flooring™, Hartco®, Robbins®, LM Flooring®, Capella®, HomerWood®, Hearthwood®, Raintree®, Autograph®, Emily Morrow Home®, tmbr®, Crossville®, and Crossville Studios™. Our commercial brands include Bruce Contract™, Hartco Contract™, AHF Contract®, Armstrong Flooring®, Parterre®, Crossville, and Crossville Studios. Headquartered in Mountville, Pennsylvania, with manufacturing operations across the
United States and in Cambodia, AHF Products employs approximately 3,000 dedicated team members.
FloorScore® is a trademark of the Resilient Floor Covering Institute. All other trademarks are owned by AHF, LLC, its affiliates, or subsidiaries. All rights reserved. www.ahfproducts.com
Media Contact: Michele Zelman, 917-626-9091, Michele.Zelman@AHFProducts.com